The client wanted to update their website after we successfully launched their new brochure. The new pages needed to match the new brand focus on expressing optimism and confidence in the future. This needed to be achieved by using the new, simplified text and five custom illustrations from the brochure.
The website included:
- Crating new hero styles
- Creating text animation for the home page
- Simplifying key page layouts
- Creating new text to match the brochure
- Creating new illustrations to match the tone of the brochure illustrations
We successfully create new page designs and elements that were more effective in communicating the client’s key messages. We were also able to use new and existing graphics as well as some stock photography to update all of the key graphics on the site to match the tone of the custom illustrations.